GLOBAL PARTNER 2024
Madinah city

madinah city AT SCEWC24
Madinah City has pioneered Saudi and Arab participation since 2022. The international media has described the Madinah pavilion as “the jewel in the crown of the Smart City Expo World Congress, Barcelona.” This year, the most tranquil smart city in the world shares its human-centric approach to its smart, sustainable city by featuring multiple internationally award-winning flagship projects.
The Madinah pavilion promises SCEWC24 visitors an unparalleled experience through the City Experience Playbook, Raseel Smart City Platform, and Manarah Urban Data Platform, all as the first on the national level in Saudi Arabia. Furthermore, the pavilion features the latest technologies that help improve Madinah residents’ quality of life and enrich visitors’ experiences through the digital twin application of the Prophet’s Mosque 3D GIS Modelling and the city-wide Smart Street Lights by LoRaWAN.
Where can you find
MADINAH at SCEWC24?
SPEAKERS & TALKS
Abdulrahman Ibrahim
MICROSOFT BOOTH SESSIONS

D61
15 NOV
10:00h | The mission to Zero program, a bluprint to decarbonize buildings
Olaf Stutzenberger, Global Marketing Manager
Smart Buildings, ABB
10:30h | Impacts of Digital Twin Planning & Modeling for Large Scale Transit Projects
Sonia Zahiroddiny, HS2 CIO, Accenture
11:00h | Sustainable Cities. Microsoft Panel with C40
Angela Heise, CVP Public Sector, Microsoft and Julia Lopez, Europe Director, C40
11:30h | AXIS for smart and sustainable cities
Andrea Sorri, Segment Development Manager Smart Cities EMEA, Axis Communications
12:00h | MUSE – Innovative solutions for low carbon cities
Matthias Danel, Business Unit Manager, Citegestion
12:30h | ABCs of Account Based Ticketing
Dave Roat, Director of Strategy, Cubic
13:00h | Empowering Sustainability in Cities with Digital Twins
Hakan Engman, Director, Business Development Cities, Bentley Systems
13:30h | Future proofing city mobility with visual data
Duncan Guthrie, VP Europe, Cyclomedia
14:00h | Intelligent Mobility
Yavor Gueorguiev, Application Delivery Manager, Genetec
14:30h | Fast and intelligent generation of Digital Twins
Jose Antonio Lozano, Innovation Sales Lead, Plain Concepts
15:00h | Technology with Purpose: enhanced urban
resilience via professional services
Bjoern Burbach, Partner Digital Transformation Real Estate & Built Environment, Siemens Advanta
15:30h | Digitize your parking mobility for better decision making, public safety, and profitability
Christopher Perry, CRO, Umojo
16:00h | Intelligent Mobility
Yavor Gueorguiev, Application Delivery Manager, Genetec
16:30h | IDEMIA’s vision for a smart and secure city
Patrick Osta, Markets Development Executive Director, MEA, IDEMIA
17:00h | The evolution from surveillance camera to IoT sensor
Andreas Goransson, Global Enterprise Segment Marketing Manager Axis Communications
17:30h | Be Smart to Be Safe: How Axon technologies empower smarter cities to create safer communities for all
Loris Angeloni, Director of EMEA Channel Sales, Axon
18:00h | Designing and simulating sustainable environments
Audrey Denis, Strategy Manager, CTS, Cubic
16 NOV
10:00h | Be Smart to Be Safe: How Axon technologies empower smarter cities to create safer communities for all
Loris Angeloni, Director of EMEA Channel Sales, AXON
10:30h | Empowering Sustainability in Cities with Digital Twins
Hakan Engman, Director, Business Development Cities, Bentley Systems
11:00h | AI for vulnerability prediction; municipalities
Jose A. Ondiviela, Government Industry Advisor, Microsoft and Albert Isern, Founder & CEO, Momentum Analytics
11:30h | Streetlights as a Tool to Manage Carbon Emissions their legacy infrastructure
Dan Evans, Director, Smart Cities, Itron
12:00h | Data twin for smart and sustainable cities
Wolf Stinnes, Principal Director EMEA, NTT Smart World, NTTDATA
12:30h | “Finhava: the platform that drives circular economy”
Miguel Fernández Díaz, CEO, Innovation Strategies and Rafael Guinea, CEO, Tirme
13:00h | Visual data and AI driven object detection for efficient Taxation processes
Duncan Guthrie, VP Europe, Cyclomedia
14:30h | Enhanced, ethical video analytics that enable smooth and secure visitor experiences
Thomas Mauger, Product Manager Augmented Vision, IDEMIA
15:00h | Panel: Madrid Digital Transformation
Jose A. Ondiviela, Government Industry Advisor, Microsoft and GM Digital Transformation, Madrid
15:30h | From Smart Buildings to Smart Communities with holistic energy management for the future micro grid
Mark Zwerner, Global Partnership Manager Smart
Buildings, ABB
16:00h | MUSE – Tools for resilient and low carbon cities
Paul Liagre, Project Manager, Citegestion
16:30h | From digitalization to finance: Unlocking the new frontiers for city climate progress
David Turner, VP Partnerships, Climateview
17:00h | How Ecosystem Collaboration Will Power the Growth of Smart Cities
Brian McGuigan, Director Smart Cities, EMEA, Itron
17:30h | Truth in Sustainability – a data-driven approach
Ashwini Chharia, Sr. Director, NTT SMART World, NTT DATA
18:00h | Digitize your parking mobility for better decision making, public safety, and profitability
Christopher Perry,CRO, UMOJO
17 NOV
10:00h | Social Analytics Spain Use Case – City of Madrid
Yannick Brun, Microsoft Platforms Sales Lead for Health & Public Service, Europe, Accenture and City of Madrid Team
10:30h | Bringing clarity to Complex Systems with Digital Twin and Nudge Economics
Josie West & Simon Turner, Accenture
11:30h | Realtime Traffic Forecast
Chiara Cianella, Manager Projects and Professional Services Italy Mobility, PTV GROUP
DIGITAL PROGRAM
Microsoft